Hello !

Welcome on my blog ! I am Chloé Goumand, 4th year student at ESSCA. I am creating this blog for my CRM module. I'll describe the CRM strategy of the shopping brand online: ASOS. Let's discover that together !

Interaction capacities #asos




Asos is easily reachable on each social media. Responses are given in a one hour delay. Every thing is clear for the customers, they are really performant.


Here are the different pages to contact them:
- Two facebook pages
  • A worldwild official page
  • A "here to help" page
- A page youtube
- Five twitter pages
  • A worldwild official page
  • A "here to help" page
  • A Marketplace page
  • A Discount page
  • A career page
- An Instagram account    
- Three pinterest pages
- Three Google + pages:
  • Asos.com
  • Asos marketplace
  • Asos Fashion Finder
- A tumblr blog 

We can also contact ASOS on there hotline, but that's clear that's they prefere being contacted by an online mean: Online tools and creation of social community is in the center of their CRM strategy.

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